M2 Concepts, LLC is a privately held, minority owned ACDBE food, bever-age, and retail company with expertise in anticipating traveler needs in air-ports and non-traditional settings. M2 Concepts is completely dedicated to delivering the highest levels of customer experience in the industry and we have the awards to proudly display it.
Our definition of customer experience is creating positive emotions and memories that travelers will not only take with them, but tell others about as well. This is a company whose foundation is built on putting our guests, our brands, and our airports needs and interests first. We are committed to Sustainability, Innovation, Modern Technology, Community, and Employee Engagement. Our team understands that the customer experience doesn’t start and stop at our lease line, we train our employees that while they are in uni-form they will be ambassadors of the airport and the city we operate in. The company is headquar-tered in Fort Worth, TX and have operations at DFW, Nashville (BNA), Philadelphia (PHL), Dulles (IAD), Minneapolis (MSP), Wash D.C. (DCA), New York (LGA), and San Antonio (SAT) airports
Ray Mickens
The owners of the company are Mr. Leonard Mickens and Mr. Ray Mick-ens. They are committed and focused on continually improving their family way of doing business which emphasizes providing quality food, beverage, and retail experiences in a guest-friendly environment. They strive to main-tain strong and solid relationships with the communities and airport officials where they do business. After over 12 years of operating and managing air-port facilities, M2 concepts’ owners have developed a top notch reputation for delivering superior customer services and strong business relationships. Their dedication and customer experience oriented motto fit in well with top airport concessions programs. M2 Concepts will continue to bring airports the world class service they have come to expect from us as food, beverage, and retail operator
Leonard Mickens
Leonard Mickens, President, is in charge of retail day-to-day operations. Hiring the best talent to manage operations is key to a successful venture. He, along with Jarvis Haggins, oversee the customer experience and loss preventions programs. Retail brands we operate and JV partners include NewsLink, Hudson, and Emmitt Smith Sports. Ray Mickens, Vice President, is in charge of busi-ness development, F&B program, financial oversight, and marketing. Kamray Mickens Directors of Food and Beverage, with over 10 years of restaurant development and operations experience is a key team member to our operational success and relationships with our brands. The F&B brands we are proud operators of include Chick-Fil-A, Pinkberry, Smooth-ie King, Einstein Bagels, Starbucks, Qdoba Mexican Grill, Brewed Restaurant, Smashville Predators Bar, Tennessee Rickhouse, Little Harpeth Brewery, and Bleu Mediterranean Martini Bars and Kitchen to name a few. Together we have formed a team that has been successful in winning RFPs, and operational excellence.
Paul Quinn College
M2 Concepts looks forward to partnering with Paul Quinn College and contributing to the success of the ACDBE, Hospitality, and Educational Program being developed. We take pride in developing the next generation of leaders in the hospitality industry and ACDBE business ownership. We will proudly serve as Mentors to the students at Paul Quinn, and help bring them along as we were once guided.
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